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The crypto market on January 12, 2026, presented a dynamic landscape, characterized by significant price movements, ongoing regulatory discussions, and notable developments within key blockchain ecosystems. While Bitcoin (BTC) and Ethereum (ETH) continued to dominate headlines, several altcoins also saw considerable activity, reflecting a market grappling with both optimism and underlying uncertainties.
Bitcoin (BTC) saw notable price fluctuations throughout the day, trading within a specific range as investors reacted to a mix of macroeconomic indicators and crypto-specific news. Analysts pointed to growing institutional interest as a persistent bullish factor, with discussions around potential new investment vehicles continuing to fuel sentiment. However, broader market sentiment also showed a degree of caution, possibly influenced by global economic outlooks. The leading cryptocurrency's resilience remains a key focus, with support levels being closely watched by traders.
Ethereum (ETH) also experienced its share of volatility. The network's ongoing scalability and efficiency upgrades, particularly those related to its roadmap, continued to be a significant driver of investor confidence. Developers are keenly observing progress on proposed technical enhancements, which are expected to further solidify Ethereum's position as the leading platform for decentralized applications (dApps) and NFTs. The activity on the Ethereum network, including transaction volumes and gas fees, provided insights into its usage and demand.
Beyond the top two, several altcoins demonstrated interesting trends. Certain DeFi protocols experienced increased Total Value Locked (TVL) as users engaged with lending, borrowing, and staking opportunities, signaling continued confidence in decentralized finance. Gaming tokens and metaverse-related projects also saw varied performance, with some projects announcing partnerships or significant milestones that sparked rallies, while others consolidated after recent gains. The broader altcoin market's health is often seen as an indicator of speculative interest and risk appetite among investors.
Regulatory discussions remained a prominent theme globally. Governments and financial bodies continued to explore frameworks for digital assets, with announcements or consultations from major economic blocs attracting considerable attention. Clarity on stablecoin regulations, potential guidelines for DeFi, and international cooperation on crypto oversight were among the key topics being addressed. These regulatory developments are crucial for the long-term maturation and mainstream adoption of the crypto market, as they can provide both stability and new avenues for growth.
Technological advancements also shaped the day's narrative. New Layer 2 solutions for various blockchains continued to gain traction, promising faster and cheaper transactions. Innovations in blockchain security and privacy-focused protocols were also highlighted, addressing persistent concerns within the digital asset space. The competitive landscape among different blockchain ecosystems intensified, with projects vying for developer talent and user adoption through enhanced features and community engagement.
In summary, January 12, 2026, reflected a crypto market in constant evolution, driven by a complex interplay of price dynamics, technological innovation, and an evolving regulatory landscape. Investors and enthusiasts alike continued to monitor these developments closely, understanding that each facet contributes to the overall direction and future potential of the digital asset economy.
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How are institutions and celebrities predicting Bitcoin prices in 2026?
The table below shows the price predictions for Bitcoin by relevant institutions and prominent figures at the end of 2025. All information was collected from publicly available online sources.
Optimistic views are primarily based on the Federal Reserve's interest rate cuts, increased institutional allocation, and structural buying driven by spot ETFs, with targets mostly concentrated between $150,000 and $250,000. Cautious and bearish views emphasize that slowing demand, macroeconomic tightening, or technical structural disruption could trigger a deep pullback, with scenarios potentially leading to declines to $70,000, $56,000, $25,000, or even $10,000.
Some of these institutions' and celebrities' past predictions were very close to Bitcoin's price performance, while others were quite far off. Therefore, please consider these predictions objectively in conjunction with more information.
In summary, Bitcoin's price performance in 2026 will primarily be driven by the implementation of the US National Bitcoin Strategic Reserve policy and the macro liquidity resulting from global monetary easing. Meanwhile, the market's cyclical recovery demand following the significant correction in 2025, the continued allocation of institutional funds, and global geopolitical and inflationary pressures will also be key variables influencing its price trend.
| Institutions and Celebrities | Introductions | Bitcoin target price in 2026 | Attitude |
|---|---|---|---|
| Charles Hoskinson | Cardano founder | $250,000 | Very optimistic |
| Robert Kiyosaki | Rich Dad, Poor Dad author | $250,000 | Very optimistic |
| Galaxy Digital | Crypto asset management company | $250,000 | Very optimistic |
| Arthur Hayes | BitMEX co-founder | $200,000+ | Very optimistic |
| Brad Garlinghouse | Ripple CEO | $180,000 | Very optimistic |
| VanEck | Investment companies specializing in ETFs | $180,000 | Very optimistic |
| JPMorgan | A leading global financial services group | $170,000 | Very optimistic |
| Tom Lee | Fundstrat founder | $150,000–$200,000 | Very optimistic |
| Standard Chartered Bank | British International Commercial Bank | $150,000 | Optimistic |
| Bernstein Research | Wall Street investment banks | $150,000 | Optimistic |
| Bitwise | Crypto asset management company | $150,000 | Optimistic |
| Citigroup | Global financial services group | $143,000 | Optimistic |
| Grayscale | The world's largest crypto asset management company | Breaking all-time high | Optimistic |
| Jurrien Timmer | Fidelity Director of Global Macro | $75,000 | Pessimistic |
| CryptoQuant | On-chain data analytics platform | $56,000~$70,000 | Pessimistic |
| Peter Brandt | Legendary trader with over 40 years of experience | $25,000 | Very Pessimistic |
| Mike McGlone | Senior Commodity Strategist at Bloomberg Intelligence | $10,000 | Very Pessimistic |
What will the price of ASM be in 2027?
In 2027, based on a +5% annual growth rate forecast, the price of Assemble AI(ASM) is expected to reach $0.01085; based on the predicted price for this year, the cumulative return on investment of investing and holding Assemble AI until the end of 2027 will reach +5%. For more details, check out the Assemble AI price predictions for 2026, 2027, 2030-2050.What will the price of ASM be in 2030?
About Assemble AI (ASM)
What is ASSEMBLE Protocol (ASM)?
ASSEMBLE Protocol (ASM) is a blockchain-based platform that aims to consolidate global reward points from various e-commerce systems. The platform offers a convenient way for both users and merchants to collect, control, and utilize reward and loyalty points. Users can redeem their accumulated points to purchase items and services on the ASSEMBLE Marketplace or exchange them for ASM tokens, which can be traded for cash on supported exchanges.
How does ASSEMBLE Protocol (ASM) Work?
As per the whitepaper, the ASSEMBLE Protocol is a platform based on Ethereum that incorporates the three key components of e-retail:
- Point providers (companies)
- Point consumers (customers served by companies)
- Retailers (individuals and companies that use the platform for their sales channels and advertising tools)
Currently, customers who have accumulated points from various sources are unable to merge or convert them into a single point using the available point management facilities. This means that they cannot use or exchange their reward points as frequently as they would like, as they can only be used at a single franchise store.
What makes ASSEMBLE Protocol (ASM) Unique?
The ASSEMBLE protocol aims to revolutionize the loyalty points industry by creating an ecosystem that benefits all stakeholders. It uses a three-pronged approach consisting of Point Exchange, Marketplace, and Data Infrastructure. Point Exchange (PX) enables users to convert their rewards points into a single loyalty point called ASP (ASSEMBLE points). Using ASPs, users can pay for goods and services from partner organizations on the Marketplace (MP). The ASSEMBLE Protocol also provides a framework for point providers to develop data management systems, including designing advertising campaigns. Furthermore, it prevents the loss of millions of unused rewards points every year.
What is the ASM Token?
The ASSEMBLE Protocol's utility token is called ASSEMBLE Token (ASM), which can be exchanged for ASSEMBLE points. This is a unique feature as traditional loyalty programs do not allow users to transfer their external reward points. Additionally, ASM tokens can be traded for cash and used to pay for platform fees, advertising, and other digital assets. The development team hopes to increase the value of ASMs through regular buyback policies once the platform gains traction.
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